February 23, 2007
Press Release

Gates Mectrol Selects 90octane for Search Engine Optimization
DENVER, February 23, 2007 -- Gates Mectrol, a leading manufacturer of synchronous timing belts, timing pulleys and other polymer based automation components, recently hired interactive marketing agency 90octane, LLC, to develop and manage a year-long search engine optimization program to increase its website's visibility and traffic.

90octane will work to increase visibility across the search engine landscape for targeted keyword searches relative to the OEM and aftermarket audiences interested in Mectrol's custom applications and products. Gates Corporation acquired Mectrol in 2004.

90octane is an award-winning interactive marketing agency that leverages online marketing strategies, search engine marketing services and electronic lead generation capabilities to develop intelligent, results-driven solutions. Employing a series of proprietary analytical tools, 90octane helps optimize the impact of each interactive marketing dollar budgeted by clients ranging from international non-profit organizations such as Heifer International to Fortune 500 companies such as Gates Corporation.

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