July 18, 2005
Press Release
90octane Promotes Moler, Adds Wagner to Bolster Expertise
Denver, July 18, 2005 - Adding valuable depth to its expanding team, interactive marketing agency 90octane, LLC recently
promoted Lisa Moler to creative conversion specialist/project manager and hired Kayla Wagner as a marketing coordinator.
Previously a marketing coordinator, Moler will develop and execute creative online lead generation programs for clients
such as Gates Corporation, LeftHand Networks and Norgren in her new position. She will be responsible for optimizing
the conversion of target audiences into qualified sales leads by linking strategic goals with effective design tactics. Leveraging
eye-tracking studies, user behavior research and best practices developed at 90octane, Moler will apply her
expertise to a range of interactive marketing tactics such as email communications, landing pages and Interactive Solution Centers®.
Experienced in handling search engine optimization and targeted email marketing campaigns, Wagner will immediately contribute
to 90octane's search engine marketing and electronic lead generation service offerings. Previously, Wagner worked for
Macys.com in San Francisco. She earned a business degree from Colorado State University in May 2005, graduating cum laude with honors.
90octane is an award-winning interactive marketing agency that leverages online marketing strategies, search engine marketing services
and electronic lead generation capabilities to develop intelligent, results-driven solutions for business-to-business enterprises. Employing
a series of comprehensive analytical tools, 90octane helps optimize the impact of each interactive marketing dollar budgeted by clients
ranging from international non-profit organizations such as Heifer International to Fortune 500 companies such as Gates Corporation.
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