September 17, 2008
Press Release

Swedish Medical Center Ramps up Search Engine Marketing Efforts with 90octane

Denver interactive marketing agency 90octane will strategize and implement SEO and PPC campaigns

DENVER, CO, September 17, 2008 - Swedish Medical Center, based in Englewood, CO, has hired 90octane LLC to reinstate its search engine marketing (SEM) program. The Denver-based interactive marketing firm will strategize and implement a program including search engine optimization (SEO) and pay-per-click (PPC) advertising.

Each online marketing tactic employed will support the hospital’s critical areas of service, including neurotrauma, cancer, cardiology and the treatment of stroke. In addition, organic optimization and PPC advertising will be geo-targeted to increase local public awareness of the center and to generate website visits by those seeking health-care services in the region.

"We need immediate results in increased search engine visibility for our key services, and we know that 90octane will deliver them," said Julie Lonborg, Director of Planning & Business Development for Swedish Medical Center.

About 90octane
90octane is an award-winning interactive marketing agency that leverages online marketing strategies, search engine marketing (SEM) services and sales lead generation capabilities to develop custom, results-driven solutions. Combining proprietary analytics tools with creative expertise, 90octane optimizes the impact of each interactive marketing dollar budgeted by clients, ranging from international non-profit organizations such as Heifer International to Fortune 500 companies such as Gates Corporation.