December 18, 2007
Press Release

90octane Selected as Interactive Marketing Agency for Symetix Lead Generation Program

Denver-based agency will craft campaign with online push media and PPC ads pointed to a landing page

DENVER, CO, December 18, 2007 - Symetix, the pharmaceutical business unit of Key Technology, has hired Denver-based interactive marketing agency 90octane to implement a highly targeted lead generation campaign. Online media and pay-per-click (PPC) advertising will send prospects to a landing page featuring the Optyx®SG/P. The OptyxSG/P is an optical inspection system that monitors the quality of softgels, capsules and tablets for the pharmaceutical and nutraceutical manufacturing industries.

The landing page will include the offer of a white paper, and 90octane will deliver registrant information and tracking statistics to Symetix.

About 90octane
90octane is an award-winning interactive marketing agency that leverages online marketing strategies, search engine marketing (SEM) services and sales lead generation capabilities to develop custom, results-driven solutions. Combining proprietary analytics tools with creative expertise, 90octane optimizes the impact of each interactive marketing dollar budgeted by clients, ranging from international non-profit organizations such as Heifer International to Fortune 500 companies such as Gates Corporation.

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Contact us or call 720-904-8169 to learn more about our custom sales lead generation and search engine marketing (SEM) programs.