Media Strategist

90octane is a digital agency that specializes in Top Pursuit Marketing™. We help clients meet their revenue goals through the strategy, execution, measurement and optimization phases of hyper-targeted programs. Tactics include microsite and landing page development, website development, online advertising, email marketing, search engine marketing and social media marketing.

We’re looking for a smart, energetic and innovative full-time, Media Strategist to plan, buy and execute strategic media campaigns and seek out the latest innovations and opportunities in media to create action. If you’re results-driven with a passion for digital marketing, please read on:

Responsibilities

  • Plan, execute & optimize strategic digital display media campaigns
  • Cultivate relationships with media vendors, draft and submit RFPs, evaluate proposals, provide media POVs and reconcile media buys on a regular basis with minimal supervision.
  • Negotiate & plan desired buys based on a strong understanding of client goals, target audiences and budgets.
  • Continuously monitor & optimize campaigns to align with overall campaign KPIs & goals.
  • Manage campaigns through programmatic media platforms.
  • Present detailed analysis of campaign results and provide ongoing strategic recommendations.
  • Keep current on industry news, new media opportunities/tools/trends for the agency.
  • Ensure all media planning and processes throughout the agency follow best practices.

Qualifications

  • Bachelor’s degree – preferably in marketing, communications or business management
  • 3-5 years of digital/online media planning/buying experience, with direct response advertising expertise preferred
  • Preferred experience with B2B clients executing lead generation & account-based targeting campaigns
  • Analytical thinker with strong problem-solving skills and proven experience developing and managing to performance metrics
  • Working knowledge of ad serving technologies, especially DoubleClick
  • Experience working with programmatic media technology partners & platforms
  • Strong written and oral communication and presentation skills
  • Impeccable attention to detail and quality assurance (QA)
  • Excellent negotiation skills
  • Demonstrates ability to create and maintain successful publisher relationships
  • Has proven successful direct client relationships
  • Proficiency in MS Office: Word, Excel and PowerPoint

At 90octane, we believe trust is a differentiator. Our clients trust us with their brands and business goals. Each member of our team earns that trust through hard work, courage, integrity and passion. We hire people who are hard-wired with these qualities, and we continually evolve our culture to develop them. Trust helps us produce results for our clients without micromanaging our team.

Compensation
Compensation commensurate with experience and qualifications. We offer excellent medical, dental, vision & life insurance as well as open PTO policy.

How to Apply
Please send your resume, a cover letter describing how you are a fit for the position and salary requirements to jobs@90octane.com with “Media Strategist” in the subject line. No calls please.

90octane is an Equal Opportunity Employer.