PPC Specialist/Paid Search Strategist

90octane is a digital agency that specializes in Top Pursuit Marketing™. We help clients meet their revenue goals through the strategy, execution, measurement and optimization phases of hyper-targeted programs. Tactics include microsite and landing page development, website development, online advertising, email marketing, search engine marketing and social media marketing.

We’re looking for a smart, energetic and innovative full-time, PPC Specialist/Paid Search Strategist to strategize and execute interactive marketing campaigns and seek out the latest innovations and opportunities to create action. If you’re results-driven with a passion for digital marketing, please read on:

Responsibilities

  • Strategize, Implement, Optimize and Report on PPC campaigns
  • Define, monitor and analyze KPIs to continually improve PPC campaigns
  • Use analytics tools, such as Google Analytics and Adobe Analytics to perform day-to-day tasks
  • Monitor PPC trends and share relevant information with the 90 team
  • Stay up to date on the latest PPC trends, tools and best practices and share information with other agency team members
  • Leverage co-optimization strategies based on performance of other marketing channels

Qualifications

  • Bachelor’s degree – preferably in marketing, communications or business management
  • 2-3 years in search engine marketing, with a focus on PPC
  • Proven track record of developing, implementing and managing successful paid search programs
  • Ability to translate business goals into successful SEM strategies
  • Expertise in popular keyword tools
  • Proficiency in analytics tools including Google Analytics or Adobe Analytics; Google Analytics, AdWords and Bing certifications
  • Inquisitive nature with proven research ability
  • Strong written and oral communication and polished presentation skills
  • Extremely detail-oriented
  • Proficiency in MS Office: Word, Excel and PowerPoint

At 90octane, we believe trust is a differentiator. Our clients trust us with their brands and business goals. Each member of our team earns that trust through hard work, courage, integrity and passion. We hire people who are hard-wired with these qualities, and we continually evolve our culture to develop them. Trust helps us produce results for our clients without micromanaging our team.

Compensation
Commensurate with experience and qualifications. We offer excellent medical, dental, vision and life insurance as well as an open PTO policy.

How to Apply
Please send your resume, a cover letter describing how you are a fit for the position and salary requirements to jobs@90octane.com with “PPC Strategist” in the subject line. No calls please.

90octane is an Equal Opportunity Employer.